Girls helped code this stunning LED dress for New York Fashion Week

Where fashion meets tech.

 

Selena Larson

Tech

Published Sep 8, 2015   Updated May 28, 2021, 12:39 am CDT

Tuesday, a group of young girls watched as supermodel Coco Rocha walked across a runway at New York Fashion Week, wearing a dress they helped code. 

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In partnership with Google’s Made With Code program, designer Zac Posen, debuted the gorgeous dress, hand-coded with LED light designs. 

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Made With Code aims to help educate girls on how programming is more than sitting behind a computer; in this case, it goes all the way to the catwalk. The website provides a number of free programming projects that teach the basics of computer science, including designing dresses, and lighting up White House Christmas trees over the holidays. 

Seven girls from the Lower Eastside Girls Club in New York attended the ZAC Zac Posen show which featured his Spring-Summer 2016 collection along with the black dress illuminated by pre-programmed lights and designs they helped create. LEGC has worked on Made With Code projects since the program launched last year. 

Kate Sease, development officer and events manager at LEGC told me that by seeing designs come to life, girls in the community program now have a better understanding of just how intertwined the worlds of fashion and tech can be. The organization works to empower low-income girls and women through educational programs, job training, and social advocacy, and two groups—the maker shop and design shop—were especially drawn to this particular project. 

The maker shop introduces girls to computer programming through things like Arduino and wearable technologies while the design shop teaches sewing and other skills to girls interested in fashion design. Through Made With Code, girls from both groups collaborated on one project. 

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“Right now we’re at a really exciting time when the fashion world is embracing technology.”

“We knew it would be an exciting way to get girls who are already involved in our programming classes, and girls who are involved in fashion and design programs to come together and learn about the intersection of those two worlds and excite them about the possibilities available,” Sease said in an interview. “Right now we’re at a really exciting time when the fashion world is embracing technology and figuring out what they can do with tech.”

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“We had one girl who is really interested in fashion and the arts and she came with us today,” Sease said. “She attended the first Made With Code event, and after leaving today, wanted to enroll in the maker girls program.”

Out of 30,000 high school students who took the AP computer science exam in 2014, just 20 percent of the students were women. In Mississippi, Montana, and Wyoming, no female students took the test. The disparity exists in college, too: women earn 18 percent of university degrees in computer science. 

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On Tuesday, young women watched their code transform into fashion right before their eyes. According to Sease, that’s crucial for understanding the opportunities that exist for people with technical skills. 

“It’s a great way to get them interested in coding, and also a great way for the girls who are interested in coding to open up what they see as possibilities in the tech scene,” Sease said. “You don’t have to be the person building the backend or front end of a website. If you are creatively minded, or love fashion, you can find a way to use both.”

Photo via Made With Code/Google

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*First Published: Sep 8, 2015, 1:33 pm CDT