Snapchat’s baby filter has become a readymade celebrity meme

Netflix UK/Twitter

The enduring content that nightmares are made of.

Move over, gender-bending Snapchat filters. The baby filter is taking over.

Snapchat is offering a filter that alters photos with a de-ageifying effect. Big eyes and eerily flawless skin override the real photo in a transformation that’s essentially airbrushing to jaw-dropping extremes. The fresh-faced and terrifyingly rosy-cheeked photos are sweeping across all social media platforms as users share their de-aged selves.

But while sharing selfies created with this baby filter is fun for a second, sharing photos of celebrities subjected to this creepy alteration is the kind of enduring content nightmares are made of.

Snapchat baby filter memes

https://twitter.com/majormarvelking/status/1127258713318989824

Though it is reassuring to know that babies are capable of running local government.

And it’s great that these drag queens get a jumpstart on their future careers at a young age.

Canada’s favorite demon-fighting queer ladies must’ve been hit by a de-aging curse.

https://twitter.com/maudelinee/status/1127973755358150656

Of course, the filter doesn’t account for Rachel’s original nose…

These players might have some trouble reaching the hoop as little babies.

Beyond celebrity de-ageifying, many are taking advantage of this unnerving craze to combine one weird baby meme with another, keeping “I’m baby” alive.

https://twitter.com/EMMALElGH/status/1128163284883001344

We’re all babies now.

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