A photo of Cynthia Nixon on a subway platform is getting the meme treatment.

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Photo of Cynthia Nixon on a subway platform becomes a meme

'One, don't pick up the phone...'


Kris Seavers

Layer 8

Posted on Aug 3, 2018   Updated on May 21, 2021, 9:30 am CDT

The campaign of Cynthia Nixon, the former actress and progressive candidate running in New York’s gubernatorial race against incumbent Democrat Gov. Andrew Cuomo, has picked up more steam than many would have guessed when she first announced her run. And Nixon’s latest campaign photo is picking up some major meme steam.

On Friday afternoon, Nixon shared a photo of herself standing on a subway platform and pointing up at a train schedule sign doctored to list two of her biggest campaign promises: One, “tax the rich” and two, “fix the subway.”

The format of the photo (and the anomaly of a subway sign that works) caught the eye of people on Twitter, and some decided to make their own versions.

First, there’s a riff on Ciara’s classic “1, 2 Step” (featuring Missy Elliott).

Then, if we’re talking about a multi-step process, it’d be remiss not to incorporate Dua Lipa’s “New Rules.”

And finally, for a more niche audience, there’s Brian McKnight’s steps, which always end up “Back At One.”

As for Nixon, it’s yet to be seen if her suggested plan makes the desired impact, and she still has a long road ahead of her until elections in November. In the meantime, she’s asking New Yorkers to donate the equivalent of a subway fare to her campaign.

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*First Published: Aug 3, 2018, 6:00 pm CDT