Harry Jowsey in front of red to orange to yellow vertical gradient background Passionfruit Remix

At SXSW, influencer and ‘Too Hot To Handle’ star Harry Jowsey describes his career evolution

'Not many people really like straight white guys. So I'm like, you know, let's take the piss out of myself.'

On Mar 16, 2023 by Grace Stanley

Rudra Russell in front of red to yellow vertical gradient background with podcast doodles Passionfruit Remix

Podcaster Audra Russell provides unapologetic space for Black indie authors and bookstores

'The writers and creators of these stories understand that I know where they’re coming from.'

On Feb 7, 2023 by Marquis Taylor

Ian Rae and Roger Cleye in front of blue to purple vertical gradient with musical pattern Passionfruit Remix

Meet the music men of TikTok: Rodger Cleye and Ian Rae

'I’ve got a lot of people who see me as their grandpa!'

On Dec 27, 2022 by Charlotte Colombo

The Salvi Vegan posing with bowl of food with DiaryOfAMadVegan also posing with food in hand in front of yellow to orange vertical gradient cooking background Passionfruit Remix

Norma Pérez and Jasmine Avery are making their mark in the BIPOC vegan content creator space

'Once I found my community, it was amazing.'

On Dec 7, 2022 by Ingrid Cruz

Homepage article image

Meet Korty EO, the YouTuber capturing contemporary Nigerian culture through confessional-style videos

'When I want to get something done, I don’t hold back.'

On Oct 20, 2022 by Edisana Stephen

man in room in front of microphone

Dr. Alok Kanojia is the Twitch-streaming psychiatrist helping the online generation cope with the ills of the internet

Kanojia hopes he can be a small voice in a chorus of unkind voices on the internet.

On Sep 20, 2022 by Casey Kleczek

Tay Beep Boop on yellow background with pink swirls

Tay BeepBoop has TikTok captivated with her whimsical home DIYs

The TikToker gets real about managing mental health and the burnout of hustle culture.

On Aug 16, 2022 by Gisselle Hernandez

birthday cake with 'Passionfruit' and a '1' candle

Creators share their biggest wins and challenges of the past year

Checking in with Passionfruit's first interviewees, one year later.

On Aug 11, 2022 by Daysia Tolentino

Three women talking and laughing

Meet the sisters behind one of Africa’s biggest teen webseries

'How this show started out as a short film and spiraled into something big should be studied.'

On Jul 29, 2022 by Edisana Stephen


For ThatDudeCanCook’s Sonny Hurrell, absurd humor is the secret ingredient to his popular YouTube videos

'I have no idea how I came up with the sentient pepper grinder.'

On Jun 30, 2022 by Robert Dean

Jarvis Johnson looking at the camera, wearing a pink T shirt.

VidCon: YouTuber Jarvis Johnson discusses taking risks, mentoring creators, and figuring it out

'I haven't tested the boundaries of where my audience will go with me.'

On Jun 27, 2022 by Daysia Tolentino

Sarah Schauer

VidCon: From Vine to YouTube to TikTok, Sarah Schauer discusses how she grew a loyal audience

'I was like, holy crap, this is now my job.'

On Jun 25, 2022 by Daysia Tolentino

A woman outdoors

Amira the Wanderlust’s Instagram is inspiring Muslim women to travel

The travel creator recently started The Wanderlust Women, a group for Muslim women who want to hike and adventure.

On Jun 16, 2022 by Rahma Khan


Streamer Ms. Pinky is paving the way for more Black women in gaming

'We’re all about winning, and that’s what makes us a sisterhood.'

On May 31, 2022 by Marquis Taylor

Chinaza Ezeani

Meet Chinaza Ezeani, the one-woman film crew recreating Nollywood movies on TikTok

'The magic in what I do is my ability to work everything, to be everyone.'

On May 9, 2022 by Shade Mary-Ann Olaoye