Steven Asarch
Steven Asarch is an internet culture reporter who lives on Twitch and YouTube. After graduating from Baruch College, he wrote for IBT Media, Newsweek and Insider. In 2021, he executive produced the docu-series “Onision in Real Life” on Discovery +.
Did MrBeast ruin YouTube?
After YouTubers JackSepticEye and MrBeast got into an internet feud, we are left with an important question.
On Sep 5, 2023 by Steven Asarch
What creators can learn from Good Mythical Morning’s raunchy theater show
Movie theaters could soon become a lucrative avenue for creators in the coming years.
On Aug 28, 2023 by Steven Asarch
YouTube empires have gotten too big to fail
Large YouTubers like Linus Tech Tips and MrBeast need to become companies to stay afloat, but having that many cooks in the kitchen creates problems.
On Aug 22, 2023 by Steven Asarch
How one Scooby-Doo fan project almost collapsed under AI controversy
A 23-year-old fan just wanted to make a fun cartoon, but ended up being the center of a heated debate over the ethics of using AI voice actors.
On Aug 15, 2023 by Steven Asarch
Lil Tay Hoax Hysteria Proves You Shouldn’t Believe Everything You Read
The story of a dead 14-year-old influencer captured the world by storm, even when it proved to be a hoax.
On Aug 11, 2023 by Steven Asarch
Why do we love to watch MrBeast suffer?
MrBeast’s latest video stranded at sea broke world records. Why do people love it?
On Aug 8, 2023 by Steven Asarch
Kai Cenat chaos was just an average New York day
As a native New Yorker who studies the web, none of this is too shocking.
On Aug 7, 2023 by Steven Asarch
What’s the difference between reacting to content and stealing it?
xQc’s reaction content is causing Twitch drama, resurfacing an old conversation about whether or not the genre is fair use.
On Aug 2, 2023 by Steven Asarch
What makes the kids online safety act so controversial
The Kids Online Safety Act poses a danger to LGBTQ+ youth, minors in abusive homes, and many others.
On Jul 28, 2023 by Steven Asarch
Inside the sexual abuse allegations against YouTube prankster Twomad
New court documents show YouTuber Twomad is facing accusations of a history of sexual abuse and violence.
On Jul 25, 2023 by Steven Asarch
Here’s what creators need to know about Elon Musk rebranding Twitter to X
X marks the spot, but is it buried treasure or fool’s gold?
On Jul 24, 2023 by Steven Asarch
Confusing rules for influencers make SAG-AFTRA union solidarity hard
What can influencers do to help Hollywood unions on strike? Lines are a bit blurry.
On Jul 18, 2023 by Steven Asarch
Cosmopolitan posts a tone-deaf interview with ‘canceled’ beauty influencer James Charles
Cosmo’s tone, pictures, and headline paint a narrative levity when in reality, the allegations against Charles are incredibly disturbing.
On Jul 17, 2023 by Steven Asarch
Jonah Hill was right actually, these men say
Jonah Hill’s text messages have caused a vocal divide in online discourse. Some men online don’t seem to understand what Jonah Hill did wrong.
On Jul 12, 2023 by Steven Asarch
Everything Meta’s new app Threads is missing on day one
Threads is no Facebook, but it’s also no Twitter.
On Jul 6, 2023 by Steven Asarch
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