For some, greatness is destined. For others, it is earned—as in the case of a British man who played two phone companies against one another on Twitter to ultimately land a year-long supply of pizza.
Dan May is the titan in question. When he saw that British phone company O2 was running a campaign to deliver free pizzas to offices by simply replying to their tweet with a location and #waggytails, May decided he wanted a slice of the action.
Time for a slice of life. We’re delivering #O2Priority 🍕🍕🍕. Leeds and London, tweet your location with #waggytails. pic.twitter.com/H5EgELf44B
— O2 (@O2) August 3, 2015
But pizza never arrived. So that’s when he threatened to hop to O2’s competitor, Three.
@O2 disappointed we received no pizza. Now thinking about joining @ThreeUK instead. 🍦🍦 however would change that – 85 Newman Street W1T 3EX
— Dan May (@dpmay) August 3, 2015
Three saw the chance to gain a subscriber and pounced, letting May know that a pie and some frozen treats would be on the way to his office.
@dpmay @O2 we’ll #makeitright Dan. Pizza & Ice-cream on the way :-)
— Three UK (@ThreeUK) August 3, 2015
And once Three delivered on their promise, it appeared that O2 felt threatened. They eventually made an offer that May couldn’t turn down: free pizza for the rest of the year.
@dpmay We’d like to make your tail wag, how about free pizza for the rest of the year? Drop us a DM 🍕 #waggytails pic.twitter.com/PHjD3h1L2y
— O2 (@O2) August 3, 2015
Rightfully skeptical of O2’s offer after already the initial botched delivery, May sent over proof of Three’s attempt to get him to change providers.
.@O2 I hope this isn’t a cruel Monday joke, especially as @ThreeUK delivered big time! #waggytails #makeitright pic.twitter.com/mE90KbuzT5
— Dan May (@dpmay) August 3, 2015
And it looks like O2 was serious about the dozen months of cheesy goodness. You know what they say: All is fair in love and war and telephone companies using pizza to build their customer base.
@dpmay No joke, check your DM! Free pizza for the rest of the year 🍕 #waggytails
— O2 (@O2) August 3, 2015
Wondering how this would go down with Verizon and AT&T.
H/T Independent | Photo by rob_rob2001/Flickr (CC BY SA 2.0)
