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‘Desire may be canceled.’
Millennials are having less sex than previous generations, and there’s a Kickstarter that wants to help. It was launched this month by a company called LoveSync that has created buttons to press when you want to have sex with your partner. The Kickstarter says LoveSync is “an entirely new way to increase your sexual frequency and boost your romantic relationship with the simple press of a button.” But people on social media just think it’s absurd.
Here’s how the buttons work: you and your partner each place a USB-powered button on your bedside table. When you want to have sex, you “anonymously” press the button. If your partner also presses the button at the same time, a green light will pop up, indicating it’s time to shag.
Why exactly would a couple need a button to let each other know they’re in the mood for sex? Don’t we have body language and words to let someone know when we’re horny? Because getting shot down makes partners stop trying to initiate sex as often, according to the Kickstarter. Their sex buttons are a solution to never be rejected. Or talk to your partner.
I truly cannot think of anything less sexy than initiating sex with a button. The project was thoroughly mocked on Twitter.
i dont want to discuss any of the news today, only this incredible kickstarter for actual adult humanshttps://t.co/zGiOnmBl89
— listen to VanderPod (@kath_krueger) February 11, 2019
it really gets me going when a man calls upon me to deliver sex by wordlessly pushing a usb-powered button https://t.co/kZEttzdpMV
— Casey Johnston (@caseyjohnston) February 11, 2019
One feature of the product is that you can “cancel” your desire by holding down the button for four seconds. Yes, really.
DESIRE MAY BE CANCELED USING A 4 SECOND BUTTON HOLD https://t.co/8zTV9xupFU
thank god pic.twitter.com/gtleAXQeGj
— the1mcclain (@mcclainwatson) February 11, 2019
One person pointed out the real issue with the sex buttons. Although it’s being sold as something that will make your sex life better, if you can’t talk to your partner about your sexual wants and needs, you have a bigger problem.
“lmao this is so fucking stupid. If you can’t communicate with your partner about fucking, then a button isn’t going to help,” Twitter user @theapthomas wrote.
lmao this is so fucking stupid. If you can’t communicate with your partner about fucking, then a button isn’t going to help https://t.co/W35DJnuIOR
— Misandrew (@theapthomas) February 11, 2019
This sounds a lot like the beginning of a weird Black Mirror episode where sex is automated like an iPhone update. And that’s really just not a world I want to live in. For that reason, I’m out and I hope this Kickstarter doesn’t get funded. As of Monday afternoon, 32 people have backed the project, pledging $1,851. The fundraising goal is $7,500. The cheapest pledge for a pair of the LoveSync buttons is $44.
Gabrielle Sorto is an Atlanta-based freelance writer covering culture, lifestyle, and news. Her work has appeared in CNN, Teen Vogue, INSIDER, and Vice. She can usually be found writing with an overpriced coffee in hand or hanging out with her dog, Rihanna, who is named after exactly who you think.