Whether they’re trending or getting canceled, influencers drive the discourse every scroll of the way.

fitness influencer Natalee Barnett over trans flag that becomes desaturated around her

Fitness influencer flamed for preaching inclusivity—then banning trans women at new ‘Girls Only’ gym

Former supporters are furious.

On by Katherine Huggins
Elon Musk(l) and Ashley St Clair(r)

‘Dude had a vision’: A resurfaced prediction about Elon Musk and Ashley St. Clair is stunning social media

‘A PROPHET WALKS AMONGST US.’

On by Katherine Huggins
Cut out of Cat Head with Laser Beams shooting out of its eyes and Rep Thomas Massie

Catturd, Thomas Massie feud erupts over paid influence allegations

Catturd’s hinting at a defamation suit.

On by Katherine Huggins
design with the reddit logo in the middle flacked by two images of the YouTuber MrBeast

Mods fire back after MrBeast picks fight with YouTubeDrama subreddit

MrBeast claims the sub is biased against him.

On by Caiwei Chen
Tweet over Russian flag that says 'Recommendations for Action: Restructuring the Department of Defense @realdonaldtrump @elonmusk - This document outlines recommendations for a comprehensive restructuring of the Department of Defense(DoD), focusing on accountability, efficiency, and restoring military effectiveness.

‘Open puppetering’: Russian X account tweeting policy suggestions at Musk is causing a full-on freakout

There’s no evidence he’s doing anything other than @ing Elon.

On by Katherine Huggins
Woman and man sitting in kitchen with illustrated leaves and Bloom logo in foreground

‘We’re gonna pay you to do that’: Is Bloom Greens tricking shoppers via influencer advertisements?

Bloom Greens’ stealth influencer advertising is actually a selling point.

On by Amelie Allen
Doctor with Tiktok phone for head holding a phone with a real doctor

‘Just because someone makes good TikToks doesn’t necessarily mean they’re a good surgeon’: Can you trust doctors posting online?

‘I would never trust you to be my doctor.’

On by Rachel Cohen
hands placing headphones onto betterhelp logo

‘You’re defaming the company’: BetterHelp offered this influencer a sponsorship. Then they sent her a cease-and-desist

‘Would the audience deem me to be a sellout if I were to promote this?’

On by Amelie Allen
3 panel image shows two people flanking a photo of a moldy cheese prepacked lunch.

‘I’m not eating this’: Early reviews of MrBeast, Logan Paul’s Lunchly find serious problem: Moldy cheese

It’s YouTube culture.

On by Marlon Ettinger
Crumbl Cookies storefront(l), Woman talking(c), Crumblr Tiktok feed(r)

‘Not this week or any week’: Crumbl fans hype up repost trick on the cookie giant’s website. Should you bother?

On by Steve Ecker
Trending
Plus-size woman holding mic Infront of hollister store; Hollister store sign.

‘If you’re gonna use me…the least you could do is make plus sizes’: Plus-size woman says Hollister used her for marketing without consent

‘Our voices are good enough to include, but not our bodies.’

On by Tiffanie Drayton
Trending
Caroline Calloway in colorful background

‘Probably posting from Manhattan’: Caroline Calloway’s claim she survived Hurricane Milton draws scrutiny

They think she secretly evacuated.

On by Katherine Huggins
Logan Paul with wife and baby(l), Logan Paul and wife in delivery room(r)

Logan Paul flamed for plugging Lunchables knockoff while wife was in labor

He brought Lunchly to the delivery room.

On by Marlon Ettinger
Jeremy Fragrance with book(l), Donald Trump smiling(c), Jeremy Fragrance from power video(r)

Jeremy Fragrance, the cologne king of TikTok, endorses Trump

Fans wanted to know what Trump smelled like.

On by Marlon Ettinger
Neom(l+r), Woman smiling(c)

‘Low security prison vibes:’ Neom influencers delete, private TikToks after videos hyping Saudi city of the future roasted

Dystopia?

On by Katherine Huggins

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