- Twitter lifts ‘permanent’ suspension of activist Barrett Brown Monday 5:52 PM
- Billie Eilish fans fend off objectifying comments on tank top photo Monday 5:32 PM
- Groom’s mother sabotages wedding by tricking guests into wearing jorts and hoodies Monday 4:39 PM
- No one believes Bill de Blasio’s son sent him these debate prep texts Monday 3:26 PM
- Meek Mill, Jay-Z to release ‘Free Meek’ documentary on Amazon Prime Monday 3:20 PM
- 3 ways to secure your Nest cameras Monday 3:15 PM
- This Pokémon generator site is creating hilarious monsters Monday 2:48 PM
- MrBeast impersonator tricks kid into destroying his XBox Monday 12:50 PM
- This mom has the perfect nickname for her nonbinary kid Monday 12:25 PM
- Netflix tests pop-out player that will allow viewers to multitask Monday 11:44 AM
- Man allowed to sue media publishers over readers’ Facebook comments Monday 11:42 AM
- Republicans slammed for joke about ‘heavily armed militia’ at Oregon statehouse Monday 11:30 AM
- New bill wants tech companies to tell you how much your data is worth Monday 10:53 AM
- AOC has the best response to Steve King’s ‘concentration camp’ criticism Monday 10:19 AM
- Did Jake Paul and Tana Mongeau just get engaged? Monday 9:26 AM
Mom + Content = Momtent?
If the teens are on TikTok, it was only a matter of time before the parents would be, too. And we’ve officially reached mom TikTok.
As detailed in New Statesman, moms (and grandmothers) have found ways to express themselves on the short-form video and lip-sync app, and they’re getting in on its meme-and-challenge format.
The report spotlights a few of the more notable personalities, including a verified creator named Varli Singh who has amassed more than 450,000 fans. Her clips are heavy on third-person references and sometimes feature her daughters. Like a lot of TikToks, the comedy is often hard to discern.
Family accounts were quite popular on Vine and continue to be on YouTube—even if some of the families are more well-known for their bad ideas—so evolution dictates that moms (and families) would end up on TikTok, too. That doesn’t mean they’re not targets for criticism: YouTuber Danny Gonzalez posted a video in March titled “TikTok’s Weirdest Mom,” which singled out Singh’s videos.
Singh responded with her own video, accusing Gonzalez of using negativity to get views. Other YouTubers have posted similar videos about her, with titles like “The Most ANNOYING Woman on TikTok” and “TikTok Cringiest Mom.”
Singh’s videos might be cringe-worthy, but as New Statesman notes, she is influential. Her #DontFearVarlisHere hashtag has been co-opted by other users and viewed more than 11 million times. New Statesman also featured Carey Jolly, who is responsible for this peak mom content—momtent, if you will.
Grandmas have also found a niche on TikTok. Grandma YoYo has more than 112,000 fans and puts out uplifting content. In one clip, she says TikTok has pushed her to do her makeup and get dressed up at age 70. Meanwhile, TikTok creator Ricky Chainz has made his grandma the unlikely star of his videos.
There’s still a subgenre of creators “teaching” their moms how to use TikTok, and some users are still trying out mom impressions.
And of course, moms are still getting pranked, like in this meta-duet of the Me Showing My Mom a Funny Meme meme.
- This Michael Jackson makeup meme is sweeping TikTok
- Jazz pianist turns Cardi B flex video, James Charles apology into viral bops
- TikTok video of man holding sword leads to his arrest
H/T New Statesman
Audra Schroeder is the Daily Dot’s senior entertainment writer, and she focuses on streaming, comedy, and music. Her work has previously appeared in the Austin Chronicle, the Dallas Observer, NPR, ESPN, Bitch, and the Village Voice. She is based in Austin, Texas.