This clip of Shannon Sharpe is the internet’s favorite new reaction GIF

By now, most people “in the know” can agree that Shannon Sharpe, co-host of the Fox Sports 1 show Skip and Shannon: Undisputed, is basically a national treasure—nay, undisputed national treasure. This is mostly due to his hilarious on-air quips like this one from just last week, when he goofed on Tom Brady over paparazzi shots of the Patriot quarterback’s so-called dad bod during a recent vacation to Costa Rica with his wife Giselle.

Naturally, Sharpe’s candor lends itself extremely well to memedom. Last year, the former Denver Bronco player went viral for popping a black and mild cigar in his mouth right in the middle of the show to celebrate his team’s win. “I be on these milds and hen dog,” he told his bemused co-hosts, referring to Hennessy cognac.

Now, Sharpe has unsurprisingly found himself in the cross-hairs of the internet once again. While recently arguing about the Lakers roster on Undisputed, the host’s voice raised a few octaves as he repeated “that ain’t no problem” a few times.

Take a look below:

Twitter users were quick to appropriate the clip as a way of demonstrating how overly confident someone might be in a certain situation, or as a way of conveying “no big deal.”

And then there were the pop culture takes:

And if anyone was wondering how Sharpe himself feels about being turned into a meme once again, let’s just say he seems to think it “ain’t no problem.”

Stacey Ritzen

Stacey Ritzen

Stacey Ritzen is a reporter and editor based in West Philadelphia with over 10 years' experience covering pop culture, web culture, entertainment, and news. You can follow her on Twitter @staceyritzen.