in my feelings challenge

Drake/YouTube

People love Drake’s ‘In My Feelings’ so much they streamed it 400 million times this summer

These numbers would have anyone in their feelings.

 

Brittany Vincent

Streaming

Posted on Aug 28, 2018   Updated on May 21, 2021, 7:44 am CDT

Aubrey, do you love us? Are you listening? Did you know “In My Feelings” is ridiculously, massively popular?

Drake’s catchy hit was undoubtedly one of the bops of the summer, and Spotify has the data to prove it. The sizzling track was played 393 million times on the streaming platform, based on data culled from the beginning of June all the way throughout Aug. 20.

Just have a listen to the song, and it’s not hard to see why people can’t get enough of it. First, consider the fact that it inspired the “In My Feelings” challenge, which swept the internet over the summer and had even celebrities busting out their best moves to the track. Failed attempts at doing it for the challenge probably make up a good portion of those stream numbers.

Let’s not forget the video is a cheeky, colorful celebration of twerking and Drake hanging out with friends, just being a regular dude. The beginning of the video shows Drake chatting with a potential love interest all the way up in her room while she’s at the window. Her mom puts the kibosh on his flirtatious advances real quick, though. Drake’s acting chops shine through in the clip, which makes it even better.

What can we say? Issa bop. It’s been a particularly great summer for rap and hip-hop in general. Cardi B’s songs ended up coming in both second and third on the Spotify “Most Streamed Songs of Summer 2018” list. Her collab with Maroon 5, “Girls Like You,” and the Latin-flavored “I Like It” with J Balvin and Bad Bunny ended up at the second and third spots, respectively.

Congrats, Drizzy! Looks like we’re all still feeling Scorpion’s sting.

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*First Published: Aug 28, 2018, 3:20 pm CDT