Zoi Lerma

Courtesy of Zoi Lerma Cole Mitchell

TikToker Zoi Lerma shares how she keeps up with her 5.6 million followers

'There are millions of people everyday showing off their work and talents, so why shouldn’t you?’


Grace Stanley

Internet Culture

Posted on May 26, 2022   Updated on Jul 26, 2023, 6:06 pm CDT


This story was originally published on Passionfruit.

We’re reaching out to some popular creators to get their best tips and tricks for success and better understand the ups and downs of life as a trailblazer on the internet.

This week, we caught up with popular TikToker Zoi Lerma (@zoifishh). Lerma is a former college soccer player, who first went viral for her dance videos in 2020. Since then, Lerma has amassed over 5.6 million followers on TikTok and over 414,000 followers on Instagram. Her social pages also include lip sync, comedy, makeup, beauty, and lifestyle content. 

Lerma has frequently made videos with other popular TikTokers—including Charli D’AmelioJack Wright, Markell Washington, Cassidy Condie, and others. She’s also partnered with top brands, like Revlon, Urban Outfitters, and Netflix. 

We chatted with Lerma to discuss her content, career, online presence, partnerships, advice for other creators, and more.

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*First Published: May 26, 2022, 9:52 am CDT