- This Twitter extension can block unsolicited nudes from your inbox Monday 6:01 PM
- Jeffree Star wears cornrows after being accused of cultural appropriation Monday 4:49 PM
- Jeff Bezos says he’ll commit $10 billion to combat climate change Monday 4:18 PM
- A TikTok user went on a mission to turn his urine blue by chugging food coloring Monday 3:55 PM
- YouTuber’s vacation in ‘Bali’ was actually staged at Ikea Monday 3:14 PM
- Video shows liquor store manager calling employee ‘f*cking worthless’ Monday 1:16 PM
- Instagram influencer scams followers out of $1.5 million Monday 12:22 PM
- Why did the Israeli military tweet this thirst trap? Monday 10:43 AM
- Jake Paul wants you to have financial freedom… by paying him a monthly fee Monday 10:40 AM
- Tweets from Sanders supporters are terrifying the establishment Monday 10:15 AM
- Zuckerberg says he supports 1 bill in Congress that would regulate Facebook Monday 10:11 AM
- Uncanny ‘Back to the Future’ deepfake transports Tom Holland and Robert Downey, Jr. to 1985 Monday 10:04 AM
- Everyone is doing the Renegade. Including the teen who started it Monday 9:23 AM
- Reality Winner is asking for clemency—will she get it? Monday 7:59 AM
- There’s a Baby Yoda mod for ‘Star Wars: Battlefront II’ Monday 7:38 AM
If you log in to Tumblr today, you’ll notice two small tweaks to the dashboard: the bassline from Seinfeld’s theme song plays while you scroll, and the word “Tumblr” in the upper left-hand corner now matches—in font and background—the show’s familiar title card.
Hover over that logo, and you’ll see that this is something called “Festivus Mode,” the result of sponsorship by Sony Pictures itself. You can disable it with a single click, but even so, some people aren’t too happy about it. Take actress Justine Bateman (tanya77):
Seinfeld, the last and greatest three-camera sitcom, rakes in millions each year in syndication; contemporizing Twitter parodies and blogs like Jerry Seinfeld’s Skeleton continue to mine its ethos for laughs; and Festivus, an ascetic, antagonistic alternative to Christmas devised by George Costanza’s father, Frank, is an occasion marked without fail by fans. So is Bateman right to fear a revolt and mass desertion by teens who were infants when the show peaked?
Whatever happened to the youngs’ love and nostalgia for all things ’90s? Is this the pop-cultural line that divides two factions of millennials who never much understood each other? To judge by a brand-new Tumblr called “What Is Festivus,” yes, absolutely:
What Is Festivus
What Is Festivus
What Is Festivus
Ah, well. Kids today couldn’t possibly envision a world without Netflix, let alone cell phones. But maybe, just maybe, they’ll grow up, move to a big city, and become shamelessly petty in all their social interactions. Then they may finally understand. For now, of course, they’re airing grievances about the olds and our “unfunny” fixations—even as we cheer and applaud.
Miles Klee is a novelist and web culture reporter. The former editor of the Daily Dot’s Unclick section, Klee’s essays, satire, and fiction have appeared in Lapham’s Quarterly, Vanity Fair, 3:AM, Salon, the Awl, the New York Observer, the Millions, and the Village Voice. He's the author of two odd books of fiction, 'Ivyland' and 'True False.'