This story was originally published on Passionfruit.
In June, eight content creators on TikTok participated in an online event that raised $165,000 for The Trevor Project, the world’s largest nonprofit organization focused on suicide prevention for LGBTQ+ youth. During the live event, called “The Tokeler,” creators competed in challenges and the “Tokelors,” a lesbian couple and lifestyle content creators Hailee and Kendra, eliminated them one-by-one until a winner was selected. Throughout the one-hour, Bachelor-style event, viewers were encouraged to follow a link to donate to The Trevor Project.
The creators who participated—infamous blogger Perez Hilton, musician eyeamki, Hailee and Kendra, comedian Scott Frenzel, family and makeup vlogger Tori Phantom, advocate and “country” vlogger Tate Hoskins, makeup artist and educator Kyra, and lifestyle creator Sam Dezz—have audiences ranging from 500,000 to 7.5 million.
