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Force 4 Fashion charity program will auction off ‘Star Wars’-inspired designs
Some of Bloomingdale’s flagship store window displays will look geeky and glamorous this holiday season.
The impact of Star Wars on fashion has been as powerful and wide-reaching as the Force itself over the years, with the saga’s latest installment, The Force Awakens, already influencing the industry in major ways with a month left before its release. Now that impact is giving a boost to the light side through a partnership between Disney Consumer Products and Bloomingdale’s for a charity initiative called Force 4 Fashion.
Designers Diane von Furstenberg, Halston, Cynthia Rowley, Giles Deacon, Opening Ceremony, Todd Snyder, Ovadia & Sons, Rag & Bone, Timo Weiland, and Parker each created a design inspired by characters from The Force Awakens. These outfits will be revealed on Dec. 2 during a Force 4 Fashion launch event in New York City presented by Kay Jewelers. They will later be auctioned off through the website Charitybuzz. The auction will run from Dec. 2 to Dec. 18 and benefit the Child Mind Institute on behalf of Star Wars: Force For Change.
“This collaboration celebrates the distinctive synergy between film and fashion in the run up to an exceptional moment in the history of pop culture,” Leslie Ferraro, co-chair, Disney Consumer Products and interactive media and president, Disney Consumer Products said in a statement. “We’re excited to see how this incredible lineup of designers interprets Star Wars characters in unique ways, as well as to raise money for a great cause.”
Bloomingdale’s flagship store in New York City will display the designs on Dec. 3. Prior to that, the store’s Third Avenue windows will highlight key locations from The Force Awakens and feature costumes and props from the film.
Bloomingdale’s will also feature Star Wars merchandise in its stores at pop-up shops that will include limited-edition “little brown bag” reusable totes designed by The Force Awakens costume designer Michael Kaplan. The totes will only be available at Bloomingdale’s right before Thanksgiving.
A separate Star Wars fashion initiative will also take place in London. At a Nov. 26 “Star Wars: Fashion Finds The Force” presentation, the hosts will unveiled The Force Awakens-inspired designs from Bobby Abley, Christopher Raeburn, Peter Pilotto, Preen, Thomas Tait, Phoebe English, Agi & Sam, Nasir Mazhar, and J.W. Anderson. The outfits will be auctioned online through the Fashion Finds The Force website to benefit the Great Ormond Street Hospital Children’s Charity, also on behalf of Star Wars: Force for Change.
You can see all of the Force 4 Fashion designers’ incredible sketches below!
H/T WWD | Photos via Disney | Remix by Max Fleishman
Lisa Granshaw reports on pop culture and geek fashion and is the founder of GeekFold. You can find her work on Syfy, Boing Boing, and Geek and Sundry.