Taylor Swift has a new enemy—herself—in a sci-fi-influenced, futuristic world in the music video for “…Ready For It?”
It’s rife with visual references to films like Blade Runner and Ghost in the Shell as a cyborg Swift in black finds another cyborg Swift in a thermoptic suit. Their battle is external and internal, and Swift in the Shell ultimately breaks free and ascends while her other self takes out as many bots as she can before she falls.
Some Swift fans tried to analyze the video while noting allusions to some of her previous videos and lyrics.
https://twitter.com/AtreyeeMaiti13/status/923781296978923520
https://twitter.com/mackennariek/status/923766109181849600
https://twitter.com/22Mysteries/status/923882280011014144
https://twitter.com/indiexswiftie/status/923762954394390528
taylor swift freed herself. what a freaking concept BYE #ReadyForItMusicVideo pic.twitter.com/uNhIPQrq4r
— vanessa (@gomezgrandelit) October 27, 2017
I see u white horse reference #ReadyForIt pic.twitter.com/HRWJRbt6Ku
— Soph 🪩 (@sophdoeslife) October 27, 2017
PURE happiness for freeing yourself because you took control of YOUR OWN NARRATIVE!!!#ReadyForItMusicVideo@taylorswift13 @JosephKahn 😭 pic.twitter.com/jSqHb3G6s2
— Zainub Amir (@zainubamir) October 27, 2017
Others saw the video as a visual interpretation of something we’re much more familiar with.
https://twitter.com/_drvgs_/status/923826288099581952
https://twitter.com/FOTPTaylorSwift/status/923790725334085632
More than one person noted the irony in Swift’s thermoptic suit being inspired by the widely panned Ghost in the Shell.
Confirmed: At least one person liked Ghost in the Shell#TaylorSwift pic.twitter.com/de7GDIAHrI
— Josh K. Elliott (@joshkelliott) October 23, 2017
https://twitter.com/reggiegotlag/status/923887519829250048
wow Taylor is the world's only fan of White Ghost In The Shell
— Molly Lambert 🦆 (@mollylambert) October 27, 2017
reputation will be released Nov. 10.