With Taylor Swift set to drop a new single on Thursday night and a new album called Reputation set for release in November, she proved that, once again, she’s going to try to reinvent herself.
https://www.instagram.com/p/BYJLD0MnU89/
But with the text overlay in that art and the way the photo is laid out—and because it’s unclear if Swift is saying that she wants to salvage her reputation that has been harmed by the media or (and this is a little less likely) that she’s saying print media is a gem that needs to be saved from extinction—it was immediately ripe for the best internet memes and mockage.
Most tweets were aimed at Swift, but some were aimed at others who have been critical at or criticized by the media (and one, for some reason, was aimed at Michael Cera).
Here’s a sample, including this one from Daily Dot Art Director Jason Reed.
https://twitter.com/bakedinapie/status/900424462067269632
taylor swift's new album cover but with michael cera pic.twitter.com/pLlBE6jQ8b
— Pigeons & Planes (@PigsAndPlans) August 23, 2017
what if gerge was taylor swift pic.twitter.com/uOLe0qZcWm
— Seinfeld Current Day (@Seinfeld2000) August 23, 2017
found out who's responsible for the new taylor swift album cover pic.twitter.com/x6K9QMKf2k
— dr. oat (@jmgarber) August 24, 2017
https://twitter.com/sbstryker/status/900407217681190913
Taylor Swift isn't the only one with a famous #Repuation… pic.twitter.com/zJJA7fJeSE
— The Walking Dead (@TheWalkingDead) August 24, 2017
https://twitter.com/tommysweetjeans/status/900547902090752000
https://twitter.com/TaylahTalks/status/900448566828826624
https://twitter.com/adamjk/status/900404142291550209
https://twitter.com/evansacksner/status/900458672295477250
Excited for this new good charlotte album pic.twitter.com/skmf4fK7HS
— Paige Weldon (@paigeweldon) August 23, 2017
They say if you can't something nice, don't say anything at all. So I'm going to stay mum about this new Taylor Swift album cover. pic.twitter.com/RZSpnZJdEG
— Elizabeth (@sthrnsagittari) August 23, 2017
Very excited for this [squints] straight-to-Hulu documentary about the sensational murder trial of a mysterious babysitter pic.twitter.com/gVg2feFlkM
— Jason O. Gilbert (@gilbertjasono) August 23, 2017
https://twitter.com/knallkultur/status/900421890375913472
Taylor Swift's new album cover but with Morgan Freeman (inspired by @pigsandplans) pic.twitter.com/w40hxKehrh
— Funny Or Die (@funnyordie) August 23, 2017
Swift’s new song might turn out to be great and her new album might be another triumph, but at this point, none of that matters. On this day, only the memes and mockage are filling up the blank space.