YouTube star PewDiePie makes $4 million a year from playing video games

Narrating a video game playthrough is big business.

 

Dennis Scimeca

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Published Jun 18, 2014   Updated May 31, 2021, 2:58 am CDT

In August, 2013, we reported that Felix Kjellberg, the Swedish video game YouTube user who goes by PewDiePie, ran the most subscribed-to channel on the service. He still holds that crown in June, 2014 with 27.7 million subscribers.

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Now, thanks to the Wall Street Journal, it has been revealed that Kjellberg is making $4 million a year from his videos. The WSJ article claims that Kjellberg, whose videos are a personal travelogue of his video game adventures, doesn’t have an entourage and avoids the spotlight.

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Running a YouTube channel with 27.7 million subscribers sure doesn’t sound like running away from the spotlight! In case you’re wondering what a PewDiePie video looks like, here’s Kjellberg’s Flappy Bird video, which went viral and played a role in the mobile game coming to everyone’s attention.

Warning: Kjellberg swears a lot while trying to learn the game, which went for anyone who tried to play Flappy Bird.

Screenshot via PewDiePie/YouTube

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*First Published: Jun 18, 2014, 8:32 am CDT