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Oculus Go and Quest headset owners will soon be able to rent 3D movies soon.
On Thursday, Fandango announced that 3D titles will be made available to rent or buy thanks to the company’s partnership with Oculus.
The service will be a part of FandangoNOW, the VOD service from the movie theater ticketing company that currently boasts 90,000 titles for the Oculus headsets. On launch, hundreds of films will be available in 3D for these Oculus users.
In their press release, Fandango touted the inclusion of Sony blockbuster Spider-Man: Far from Home as one of their marquee launch titles.
Fandango President Paul Yanover says, “We are constantly looking for innovative ways to deliver high-quality entertainment to movie and TV fans on pioneering platforms. Our new initiative with Oculus will give fans a new and exciting way to explore, discover and truly immerse themselves in the movies, bringing them to new cinematic worlds they’ve never visited before.”
Oculus Head of Media Colum Slevin says, “We know how much people love experiencing media in VR. The immersive nature of VR along with the extensive catalog of 3D and traditional films coming with FandangoNOW is a winning combination.”
It will be interesting to see how movie theaters respond to the news. The 3D experience has become an increasingly large draw for exhibitors as traditional ticket sales have stagnated.
Brenden Gallagher is a politics reporter and cultural commentator. His work has been published by Motherboard, Complex, and VH1. He’s the co-founder of Beer Money Films, an indie production company. Based in Los Angeles, he works in television drama as a writers assistant.