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Britain was freaking out due to a shortage of disgusting Marmite

Turns out most people hate Marmite anyway.

 

Jay Hathaway

Internet Culture

Posted on Oct 13, 2016   Updated on May 25, 2021, 7:32 pm CDT

Thanks to a price row between big-ass multinational corporation Unilever and U.K. supermarket chain Tesco, the yeasty British delicacy Marmite disappeared from shelves earlier this week. This was a genuine crisis for some, and a jokey crisis for many more. 

And it had a jokey nickname: “Marmexit.”

https://twitter.com/_alastair/status/786464298310721536

The Marmite crisis was reportedly a result of Brexit and the weakened British pound, causing Unilever to demand price increases on the popular spread. Rather than focusing on the cause of the disaster, though, Brits were cracking dry jokes.

https://twitter.com/BobbyFriedman/status/786456313958109184

https://twitter.com/DanNerdCubed/status/786511036652347392

https://twitter.com/edjeff/status/786335742763134976

The panic, and the use of Marmite as a political football, was short-lived. The crisis was resolved Thursday, and Marmite should be back on Tesco shelves soon. 

https://twitter.com/CScanlan100/status/786616995731140609


Some 48 percent of Brits will be very happy about this. And the rest of the world will continue to wonder what the hell Marmite even is. British tastebuds: still a mystery.

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*First Published: Oct 13, 2016, 5:57 pm CDT