i'm baby meme, girl reenacting a childhood photo wearing a lampshade


The ‘I’m baby’ meme gets much more literal on TikTok

On TikTok, 'I'm baby' means something a little different.


Audra Schroeder

Internet Culture

Published Nov 14, 2019   Updated May 19, 2021, 11:02 pm CDT

The “I’m baby” meme has evolved quite a bit online, from a text message typo to a Twitter meme that allowed people to revert back to infancy (at least mentally and emotionally) without judgement. “I’m baby” has now arrived on TikTok, where it’s being applied more literally.

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In this iteration, users recreate photos from their childhood. Some are solo photos, some are with siblings and parents, and the trend has taken off in the last month.

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Some people threw it back to actually being baby.

Pets got some love, too.

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It’s one of the more wholesome TikTok memes of the last few months, and a reminder that sometimes the awkwardness never leaves you.


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*First Published: Nov 14, 2019, 10:20 am CST