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Khloé Kardashian slammed for promoting Flat Tummy products—again

New year, same drama.


Esther Bell


Posted on Jan 8, 2020   Updated on May 19, 2021, 6:34 pm CDT

New year, same old Kardashian drama. Khloé Kardashian is once again getting slammed for promoting Flat Tummy Co. She posted a selfie on Instagram and Twitter on Tuesday with her Flat Tummy shaker bottle, towel, and coordinating pink ensemble to promote the weight loss shakes.

Kardashian captioned her Instagram post, “LISTEN UP. I’ve posted with @flattummyco’s Shakes many times in the past and YES, I also use a personal trainer and a nutritionist. But seriously you guys, everything counts. THESE SHAKES WORK to help get your tummy back to flat, especially after a super busy holiday season, and that’s exactly what I’ve been doing.” She also used #ad.

She then explained how she makes her protein shakes (which just involves mixing the powder with cold water) and told her followers to “go get 25% off the same shakes I drink.”

No one was having it. One Instagram user commented “Make sure to share this laxative with your daughter cause you are selling it to other people’s daughters” on Kardashian’s post.

Another commented, “Stop posting this nonsense! You have such a good platform to be a great role model. What the hell are you doing?”

Founder of “I Weigh” and actress Jameela Jamil, who regularly calls the Kardashians out for promoting and profiting off of toxic weight-loss culture, is clearly sick of this. Jamil tweeted “blah blah blah eating disorder culture blah blah.”

Twitter user @baytato reminded people that no one needs to have a flat tummy to be healthy or happy.

Twitter user @scousepie called it “deeply immoral” to promote Flat Tummy products.

And many Twitter users took the opportunity to remind everyone of the laxative properties of many weight loss products.

While Kardashian has promoted Flat Tummy products multiple times over the past year and a half, the backlash to her ads is only growing. Though she did admit in her recent post that she uses a personal trainer and nutritionist to stay in shape (aspects of her lifestyle she has conveniently left out of previous Flat Tummy #ads) many still felt it is irresponsible to promote weight loss products to “impressionable young girls.”


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*First Published: Jan 8, 2020, 3:07 pm CST