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Leon Hurley

Twitter had a field day dragging the new ‘Spider-Man: Homecoming’ poster

The designer must have forgotten that with great power comes great responsibility.


Bryan Rolli

Internet Culture

Posted on May 25, 2017   Updated on May 24, 2021, 1:15 pm CDT

Internet reactions to cultural events can often be split into two parts: genuine excitement, followed by incessant mocking. The gap between the two is ever shortening, as demonstrated by Twitter’s treatment of the new Spider-Man: Homecoming poster.

Marvel revealed the poster along with two new Homecoming trailers on Wednesday, and users quickly noted its cluttered design and emphasis on Iron Man. Some folks contented themselves to make fun of the design, with one person asking, “Did someone win a competition on Reddit?” Others compared it to the iconic posters for previous Spidey films. An elite few took it upon themselves to redesign the poster completely.


Admittedly, with his softened edges and more cartoonish suit, the new Spidey also recalls the highly acclaimed ‘60s Spider-Man meme that dominated your news feed in 2011.


Perhaps the wisecracking Peter Parker seen in the two new trailers would approve of the thorough roasting. Watch them below.


H/T Uproxx

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*First Published: May 25, 2017, 9:00 am CDT