Prominent conservatives are calling for a boycott after Chips Ahoy cookies (a subsidiary of Nabisco) used a drag queen in a Mother’s Day add.
Because how can one consume a cookie that made an ad to reach an audience it wanted to serve?
#HappyMothersDay to your moms, your drag moms and everyone who celebrates you being YOU. #GetTheseCookies @VanessaVanjie ❤️ pic.twitter.com/LkwRGp6ayF
— Chip (@ChipsAhoy) May 12, 2019
The ad “celebrates you being you,” which was apparently too much for conservatives bothered by a drag queen appearing in an ad.
https://twitter.com/JoeySalads/status/1127710593383690241
https://twitter.com/MarkDice/status/1127713620824023046
https://twitter.com/ProudSETexan/status/1127653570436898816
Well…no more Chips Ahoy for my house. #HopeYaStockTanks
— Chris (@realDunigan) May 12, 2019
One Federalist contributor went so far as to picture himself with a Chips Ahoy box and deliver a resounding thumbs down.
“[S]ay no to woke-ass, hyper-politicized ad campaigns,” he wrote.
.@ChipsAhoy say no to woke-ass, hyper-politicized ad campaigns. pic.twitter.com/a9gCrpCWTc
— David Reaboi, Late Republic Nonsense (@davereaboi) May 13, 2019
But unlike a lot of times when people try to organize backlash around a brand, Chips Ahoy is standing strong.
“they’re big mad,” the brand tweeted late Sunday.
they’re big mad 😪
— Chip (@ChipsAhoy) May 12, 2019
H/T Mediaite
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