bradenbjella

Braden Bjella


Braden Bjella is a culture writer. His work can be found in Mixmag, Electronic Beats, Schon! magazine, and more.

poo-pourri at SXSW 2024;Giant inflatable; toilet display growing plants

‘Now way you’re getting in’: Why Pourri is suddenly all over the place, from giant poop emoji to Janelle Monáe

The company blew up SXSW's spot with fecal-focused fare. But why?

On Mar 18, 2024 by Braden Bjella

Young african man get fired from work at start-up. Male walks through the office, carrying box with personal belongings; Meeting of businessmen, world map, brainstorming for ideas and environmental solution, global teamwork , generative AI

‘These aren’t issues we can ignore’: Gen Z is ‘climate quitting.’ Here’s what that is

'The personal is political, and when we get into these spaces, we do have a story to tell.'

On Mar 15, 2024 by Braden Bjella

Social Media Emoticons; guest speakers talking at sxsw panel; Side Gig Post it with Money

‘It’s not a democracy’: Why experts say this side hustle isn’t all it’s cracked up to be

‘You’re at the mercy of…’

On Mar 14, 2024 by Braden Bjella

Volkswagen SXSW Tech Panel

‘It just has to be right’: Experts say the future car isn’t an office—it’s a spa

'We’ve all seen these visions of the car as a mobile office.'

On Mar 14, 2024 by Braden Bjella

SXSW panel(three split)

‘This is not because of A.I.’: Yes, the internet is getting weirder. Here’s why

‘The internet is not OK.’

On Mar 13, 2024 by Braden Bjella

Ross Smith(l), SXSW panel(c), Retirement house(r)

‘Do not fear aging’: Why these creators say the future of TikTok is the elderly

'I didn’t know what a TikTok or an influencer even was.'

On Mar 13, 2024 by Braden Bjella

Man speaking at SXSW(l+r), AI(c)

‘You’ve got about 6 weeks’: Expert says A.I. hype is already over

'Our systems for work are broken.'

On Mar 12, 2024 by Braden Bjella

the future of food mcdonalds; Men discussing at SXSW 2024 Panel

A.I.-powered burgers, 3D-printed micronutrient bars: Expert shares what fast food will look like in the future

'Generative A.I. is becoming increasingly more important in the food industry.'

On Mar 11, 2024 by Braden Bjella

Swifties at SXSW panels;Taylor Swift

‘It’s going to be an alternative rock album’: Swifties just gathered in-person to decode ‘Tortured Poets Department’

'I think it's going to be more like the Folklore, Evermore era.'

On Mar 11, 2024 by Braden Bjella

Dylan Mulvaney, Aaron Walton, Jo Yurcaba

‘I want to see trans joy’: Dylan Mulvaney says brands need to do better after Bud Light incident

'There's a level of trust that needs to happen.'

On Mar 10, 2024 by Braden Bjella

cities and economic development

‘We need about 10,000 workers a year’: This is how cities are trying to get workers to stay

'We can't just rely on organic growth.'

On Mar 10, 2024 by Braden Bjella

Furious boss scolding young frustrated worker; SXSW Panel discussion; Woman feeling burnt out

‘It’s been a rough couple of years’: Bad workplace culture creates burnout. Experts share how to stop it

'Can we just take a minute and acknowledge that this has been really, really hard?'

On Mar 9, 2024 by Braden Bjella

Doctor futuristic modern technology concept diagnosing analyzing patient’s health medical, SXSW Panel, Dogs running together

‘Dogs are family members’: Is your dog the key to living forever? These experts think so

'I still don’t know how we get there in humans.'

On Mar 9, 2024 by Braden Bjella

Google and J Crew

‘We take one image’: A.I. is changing how you shop online

'[W]e can actually superimpose what that product would look like.'

On Mar 8, 2024 by Braden Bjella

What stores like Walmart and Target doing to stop theft—aside from locking items up

‘As consumers… we have a role’: What stores like Walmart and Target are doing to stop theft—aside from locking items up

'It’s changed every job in retail.'

On Mar 8, 2024 by Braden Bjella