Glitched shape that appears to be a reptile tail

Screengrab via taylorswift/Twitter

After social media blackout, Taylor Swift posts mysterious video

Is Taylor Swift going to eclipse the eclipse?


Audra Schroeder


Posted on Aug 21, 2017   Updated on May 22, 2021, 7:54 pm CDT

On Monday morning, Taylor Swift tweeted a mysterious new video.

This comes after Swift’s social media was deleted on Friday, and her website went dark. Fans of course speculated that a new album (or announcement) was coming soon. The short clip drove the fandom into a frenzy.

The video shows what appears to be a reptilian tail. This could be a reference to the snake emoji Swift was spammed with last summer, after a feud with Kim Kardashian. But fans have gone full-on True Detective season 1 with another theory about Monday’s total eclipse, and Swift’s imminent album. One working theory is that Swift will announce a new album during the eclipse, or that it will have something to do with the eclipse. Or space.

Fans also dissected a post from Scott Borchetta, founder of Big Machine Label Group, who signed Swift.

And the director of some of Swift’s music videos tweeted out this:

Happy eclipsing!

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*First Published: Aug 21, 2017, 11:16 am CDT