Screengrab via CarlsJr/YouTube

Nobody’s swallowing the super-fake burger in this Carl’s Jr. commercial



Miles Klee

Internet Culture

Published Jun 13, 2016   Updated May 26, 2021, 3:13 pm CDT

Patrons of fast food restaurants can’t be all that surprised when their meal doesn’t quite look as advertised, but that doesn’t stop them from complaining. Like, all the time.

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Given this record of disappointment, Carl’s Jr. should have known better than to have Los Angeles Rams running back Todd Gurley chow down on a clearly Photoshopped cheeseburger in its latest commercial.

Of the ad’s many comments on YouTube, roughly 100 percent are on the topic of this laughable fakery.

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The roasting got so out of hand, in fact, that Carl’s Jr. was compelled to tweet a GIF of several outtakes that show Gurley ingesting something more like the actual product—which did not make it seem any more appetizing.

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Annnnnnd we came right back around to the original problem of truth in fast food advertising.

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Sometimes you really gotta wonder if marketing cheeseburgers is more trouble than its worth. Don’t we all know where to get one when we want it? In-N-Out

H/T AdWeek

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*First Published: Jun 13, 2016, 9:57 am CDT