Climate change memes are disrupting the feel-good ’10 year challenge’

It’s official: We are still under the spell of 2019’s first viral photo challenge. Since last weekend, people have been using the “How Hard Did Aging Hit You” challenge, aka the #10YearChallenge, to share awkward photos from puberty or whatever uncomfortable stage of life you’d like to now own.

But it’s not all fun and games. Some marginalized communities may not want to participate out of safety concerns. Others are taking the opportunity to address an issue that’s slightly more urgent than selfies: climate change. In fact, the #10YearChallenge appears to be the perfect hashtag to document the effects of an issue that’s usually measured over the span of months or even a few years.

The 10 years challenge we should really care about...

Posted by Julien Geoffrion on Tuesday, January 15, 2019

10 year challenge & this is not a freaking joke! Instead of posting your #%**’sses posing with bigger this or smaller...

Posted by Fadma M Yacub on Wednesday, January 16, 2019

Organizations chimed in as well.

From melting icebergs to rising sea levels to immense pollution, these memes make clear the Earth is on literal fire. Be sure to drop one of these on your climate-denying relative next time they cry “fake news” over global warming.

Samira Sadeque

Samira Sadeque

Samira Sadeque is a New York-based journalist reporting on immigration, sexual violence, and mental health, and will sometimes write about memes and dinosaurs too. Her work also appears in Reuters, NPR, and NBC among other publications. She graduated from Columbia Journalism School, and her work has been nominated for SAJA awards. Follow: @Samideque