Can Instagram save independent bookstores?

2 Girls 1 Podcast BOOKSTAGRAM

The Daily Dot (Licensed)

#Bookstagram is more than fancy covers and coffee.

While it may feel like books face an existential crisis in the shadow of digital media, reading communities are alive and well in an unlikely social media sphere: Instagram.

Showing off what you’re reading with a fancy cup of coffee is only a small part of the #bookstagram trend. Insta has become a powerful tool for author discovery (especially for female writers of color), community, accountability, and marketing the wares of independent bookstores.

This week on 2 Girls 1 Podcast, Alli and Jen (actors who perform weird internet stuff on stage) talk with Tammy Gordon, who challenged herself to read 100 books in one year, and Katie Orphan, manager of The Last Bookstore, the most Instagrammed bookstore in Los Angeles, about the future of reading in a social media world.

https://www.instagram.com/p/BtTSZKZBCUY/

Listen to episode 78 of #2G1P right here:

https://www.instagram.com/p/Buj_bkDgv6T/

2 Girls 1 Podcast is supported by listeners. A lot of time and resources go into research, booking, editing, and publishing this show. If you love internet culture as much as we love ’casting about it, consider a contribution of $1 or $2 per month to help offset our production costs. Become a patron of #2G1P and earn some cool perks while you’re at it:

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2 Girls 1 Podcast is hosted by Allison Goldberg and Jennifer Jamula, and is produced and edited by Matt Silverman in New York City. Production assistance is provided by The Podglomerate.

Matt Silverman

Matt Silverman

Matt Silverman is the director of video and producer of 2 Girls 1 Podcast at the Daily Dot. He has been making internet shows and viral videos for nearly a decade, and has directed top talent including John Oliver, Kevin Bacon, Kate McKinnon, Alton Brown, and the Sesame Street Muppets. Silverman is also the creator of FREE DAD VIDEOS, a comedy and music channel with his young children.