For $17.99, fans can both support Ocean and revisit their childhood by purchasing an old-school VHS, which is basically the visual equivalent of a cassette tape.
Believe it or not, a lot of fans are into it, although most users on Twitter thought the VHS option was hilarious.
bro why the fuck i buy a frank ocean vhs last night— alex (@ultralightbeam) November 27, 2017
yes man. a VHS in 2017. the nerve. https://t.co/llrO9jWfxE— Meelz 💪🏾 (@MeelzTV) November 27, 2017
This nigga really dropped ENDLESS in the VHS format.— clin+ (@clinterweb) November 27, 2017
i really want the endless VHS but like wtf would i watch it on— abbi (@abbipress) November 27, 2017
should i buy endless on VHS? yes or yes— teen mom OG (@L1LM4M1) November 27, 2017
I kinda want to get the VHS version of Endless just cause but I want the CD+DVD since I can actually play those formats.— Snaggy 🌩️ (@Snagret) November 27, 2017
It should be interesting to see how fans who opted to purchase the VHS version actually watch the album since the last VCR production company closed its doors in 2016. It’s been over a decade since a major VHS release.
Up until Monday, Endless was an Apple Music exclusive. The 45-minute video accompanied by 18 tracks shows Ocean building a wooden staircase and then climbing it. The album preceded the release of his highly anticipated Blonde.
All versions of the album—as well as unreleased artwork and two double-sided posters—can be purchased on Ocean’s website.