Danielle Elder / flickr (CC by 2.0) | Remix by Max Fleishman

YouTube launches #ProudToBe videos

When identity is questioned, answer with pride.


Tess Cagle


Published Jun 21, 2016   Updated May 26, 2021, 1:54 pm CDT

YouTube announced today that it is launching the Pride initiative, #ProudToBe, that “celebrates people throughout the LGBTQA community and around the globe.” 

Featured Video Hide

The initiative, which showcases different YouTube users “declaring who they are and why they are proud to be themselves,” kicked off with a video that includes YouTube rock stars Gigi GorgeousTyler Oakley, Kat Blaque, and Tre Melvin.  

Advertisement Hide

“Now is the time where we need to say no to the hate, to the violence,” the video said. “This won’t scare us back into the closet. We will be seen and we will be heard.” 

Users on Twitter expressed excitement following the announcement: 

Advertisement Hide

“After the horrific acts in Orlando, it’s important to love and accept people of all identities and to stand together in strength and solidarity now more than ever,” the company said. “We hope the video and the creators’ voices can be a source of pride and inspiration for communities around the world.”  

Share this article
*First Published: Jun 21, 2016, 7:59 pm CDT