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Breaking down the data behind your Storm Juno booze and snack deliveries
Nothing but nothing can stop our take-out habits.
Well, well, well, well, well, well, well, well.
Despite the nearly unanimous agreement that ordering delivery during a snow storm is a dick move, we just can’t help ourselves. Yesterday we revealed that New York and Boston decided to get tanked on Monday night and sent Drizly (an on-demand booze delivery service) orders skyrocketing to an over 400 percent increase.
While using an app to determine some poor delivery person’s fate comes with a guilt factor, the data behind these orders is undeniably interesting. Even locked up, we are finding ways to consume.
Consume what, and how much, you ask? Well Drizly broke down the details behind its increased orders. Boston went way harder than New York: Orders increased there by 354 percent versus New Yorks’ 117 percent (though the average order was more expensive for a New Yorker; read into that what you will.)
For your pleasure, here are what the respective cities sipped on:
In New York, Pinots, Sauvignon Blanc, vodka, Malbecs, and Merlots were popular. Boston’s number one choice? Bud Light, followed by Blue Moon, vodka, hard cider, and Stella Artois. Both cities, though, enjoy Bailey’s further down the list. (Shout out to Boston for getting down on some Fireball, that is a perfect-storm drink.)
And we’re happy to report that snowed-in East Coasters added some non-alcoholic sustenance to their binge. Seamless also shared some order data with us:
On Monday, orders were 12 percent larger than normal, and in the afternoon hours order size spiked 45 percent. And I’m thrilled to say that tips went up 8 percent overall, and in the evening were 16 percent higher (deserved!).
What meals were most popular?
- Cheese pizza was up 135 percent or more than 2 times more commonly found in orders versus typical Mondays this past season
- Pepperoni pizza was up 134 percent or more than 2 times more commonly found in orders versus typical Mondays this past season
- Hot chocolate was 122 percent or more than 2 times more commonly found in orders versus typical Mondays this past season
- Bagels were 105 percent or about 2 times more commonly found in orders versus typical Mondays this past season
- Boneless spare ribs were 100 percent or 2 times more commonly found in orders versus typical Mondays this past season
- Cannolis were 98 percent or about 2 times more commonly found in orders versus typical Mondays this past season
- Bottled water was 97 percent or about 2 times more commonly found in orders versus typical Mondays this past season
There’s just something about a snow storm that brings out a hankering for spare ribs and Bailey’s.
Photo via stevendepolo/Flickr (CC BY 2.0)