How different apps and services are figuring out revenue sharing
Not just payouts but consistent earnings are key for full-time creators.
On Oct 19, 2023 by Lon Harris
As big brands look for the door, is YouTube really for creators?
YouTube is having a bit of an identity crisis.
On Oct 12, 2023 by Lon Harris
Paramount put ‘Mean Girls’ on TikTok. Here’s why it matters.
In vertical video, cut up into 20+ pieces, just as the filmmakers intended.
On Oct 5, 2023 by Lon Harris
The never-ending fight to moderate the internet for kids
This week's news cycle sends chills down the spines of parents everywhere. But can we protect kids without ruining the internet?
On Sep 21, 2023 by Lon Harris
It’s Solidarity September as Hollywood strikes rage on
Both sides are just waiting for the opposition to crumble.
On Sep 14, 2023 by Lon Harris
Pat McAfee brings his YouTube show to ESPN
Why produce your own show when you can buy one from YouTube?
On Sep 7, 2023 by Lon Harris
Why the Streamy Awards put some viewers to sleep
Just trying to be YouTube’s Golden Globes might not be enough for this internet awards show.
On Aug 31, 2023 by Lon Harris
MrBeast’s world map kicks off international controversy
YouTube’s #1 U.S. creator can’t seem to catch a break.
On Aug 24, 2023 by Lon Harris
Is MovieTok replacing film criticism? No, no it’s not
Why direct comparisons between TikTok reviewers and critics like Pauline Kael don’t work.
On Aug 17, 2023 by Lon Harris
Marvel VFX artists take the first step toward unionizing, signaling far-reaching effects across entertainment and media
Should all creative laborers just go on strike? Let’s discuss.
On Aug 10, 2023 by Lon Harris
MrBeast wants to shut down his cloud kitchens
No one wants a MrBeast Burger, including the guy who invented them
On Aug 3, 2023 by Lon Harris
Try what in a small town, exactly?: Country star Jason Aldean’s controversy highlights the rise of citizen journalism
You’re as likely to hear the latest update about Jason Aldean’s problematic behavior on TikTok as you are on CNN.
On Jul 27, 2023 by Lon Harris
The SAG-AFTRA strike highlights our blurry distinctions between reviewers, influencers, and fans
The SAG-AFTRA strike draws attention to just how vague some of our definitions are surrounding digital media creators are.
On Jul 20, 2023 by Lon Harris
How McDonald’s successfully turned us all into brand ambassadors: The Grimace Shake pushes the limits of branded virality
Sure, now we know the McDonald’s mascot is a taste bud … but at what cost?
On Jul 6, 2023 by Lon Harris