As Instagram closes its doors to Twitter, Pinterest is taking up the slack.
Pinterest quietly added support for Twitter Cards (i.e., expanded tweets), so you can check out a pin someone’s shared on Twitter without actually having to head over to Pinterest itself. A spokesperson confirmed that Pinterest added Cards support early last week.
The move, first noted by Kelly Lieberman, comes just as Instagram switched off Cards support, meaning that anyone who wants to view a tweeted photo has to click through to Instagram’s website.
That leaves a lot of room for Pinterest. As Twitter becomes more visual, Pinterest fits right in. Pinterest is arguably the most visual community on the Web outside of YouTube, so it’s a strong match for the new Twitter. The one difference: Pins don’t appear to show up in Twitter’s “recent images” sidebar, as Instagram photos used to.
Here’s an example of what the pin previews look like:
Photo via Rosenberry Rooms/Pinterest