- Scotland grants pardons to men, trans women convicted under homophobic laws 3 Years Ago
- Cole Carrigan again accuses Austin McBroom of sexual assault 3 Years Ago
- Trump’s condolences for Elijah Cummings ripped apart Today 9:24 AM
- How to watch ‘Hocus Pocus’ right now Today 9:18 AM
- TikTok loves these 3 kids who kayak down concrete stairs Today 9:12 AM
- How to watch ‘Letterkenny’ season 7 Today 9:11 AM
- Trump’s attempt to mock Nancy Pelosi with a photo completely backfires Today 9:11 AM
- Yahoo is shuttering Yahoo Groups. Fandom will never be the same Today 8:44 AM
- Adam Driver livens up ‘The Report,’ Amazon’s grim docudrama about CIA torture Today 8:21 AM
- Underage Iowa man busted with ‘McLovin’ ID—and Seth Rogen is proud Today 8:05 AM
- Everything you need to know about the 2020 Census Today 6:30 AM
- Hong Kong protesters wear LeBron James masks Wednesday 7:58 PM
- Gina Rodriguez has said N-word before, Twitter discovers Wednesday 6:54 PM
- How to stream Chiefs vs. Broncos on Thursday Night Football Wednesday 6:00 PM
- Feds take down dark web’s largest known child porn site Wednesday 5:33 PM
Pepsi pulled its controversial ad starring Kendall Jenner Wednesday after mounting backlash and accusations that it trivialized social justice causes, but it was still ripe for the hosts of late-night TV to mercilessly mock.
Stephen Colbert initially went after the look and tone of the ad, which featured a bunch of attractive people protesting something vague in the streets with advertiser-friendly signs.
“Join the conversation? That’s the most corporate message of all time!” Colbert said. “They might as well be holding signs that say, ‘We are all the core demographic.’”
He followed it up with a focus on the assistant who Jenner hands her blond wig off to, who doesn’t appear thrilled at being handed Jenner’s wig.
Trevor Noah, after noting that the Jenner ad calls back to the image of Ieshia Evans before she was arrested at a Black Lives Matter protest in Baton Rouge, Louisiana, said that maybe we weren’t giving Pepsi enough credit for being “woke.” He showed examples of how brands could easily get on the same page and co-opt other historic moments or incorporate social justice movements into their advertising.
Tonight at 11/10c, Pepsi tries to get woke. America says "go back to sleep." pic.twitter.com/5v80wCSF4A— The Daily Show (@TheDailyShow) April 6, 2017
Michelle Jaworski is a staff writer and the resident Game of Thrones expert at the Daily Dot. She covers entertainment, geek culture, and pop culture and has brought her knowledge to conventions like Con of Thrones. She is based in New Jersey.