- Here’s why ‘Furry and Proud’ is trending on Twitter 6 Years Ago
- Sacha Baron Cohen calls tech giants the ‘greatest propaganda machine in history’ 6 Years Ago
- ‘Resistance Reborn’ is a must-read before ‘The Rise of Skywalker’ Today 10:14 AM
- Stephen Miller should be fired, more than 100 lawmakers say Today 9:56 AM
- YouTube star Bretman Rock goes off on fans who wanted selfies during his dad’s funeral Today 9:14 AM
- The U.S. Army is reevaluating its use of TikTok after security concerns Today 8:45 AM
- Nurse’s TikTok video accused of being insensitive to patient trauma Today 8:16 AM
- The tweet showing a man talking to a woman in a club is gone but not forgotten Today 8:00 AM
- Netflix’s ‘The Knight Before Christmas’ is gosh-darned hopeful Today 7:30 AM
- Harley Quinn strikes out alone in DC Universe’s new R-rated cartoon Today 7:00 AM
- Elon Musk’s Cybertruck mocked after ball busts windows during demonstration Today 12:23 AM
- Pornhub has a bundle now, Disney+ style Thursday 11:27 PM
- Jacob Wohl’s dad is selling horny calendars of himself for the soldiers Thursday 11:10 PM
- Amanda Palmer dragged for ‘demanding’ coverage of her music Thursday 8:33 PM
- How to get free TikTok followers without downloading a virus Thursday 7:57 PM
This band created a music video using nothing but Snapchat
The cost-effective concept pays off big time.
“Bunk,” a single from Toronto band Junior Battles’ latest album, Rally, is rather catchy—the kind of rollicking bar-rock written specifically for the jukebox. But a good music video provides a visual hook to match the tune you’re already humming along to, and this one delivers.
Sure, the trope of the “best party ever” is old hat at this point, but Junior Battles give it a fresh spin by filming it all via Snapchat. Snippets of different concerts and get-togethers flash by, a silly string fight here, a pizza feeding frenzy there. Improvised booze funnels and The Wire also make cameos; there’s more than enough going on to justify a second (and third) viewing.
Whether or not Snapchat lasts, we’ll always have this wonderful artifact to remind us what 2014 was like. Really, the only thing more zeitgeisty would have been a shovel girl remix.
Miles Klee is a novelist and web culture reporter. The former editor of the Daily Dot’s Unclick section, Klee’s essays, satire, and fiction have appeared in Lapham’s Quarterly, Vanity Fair, 3:AM, Salon, the Awl, the New York Observer, the Millions, and the Village Voice. He's the author of two odd books of fiction, 'Ivyland' and 'True False.'