If you need panties on Valentine’s Day, Uber has you covered

Sometimes, you find yourself in a situation where you really need a clean pair of underwear. Uber, a company known for some strange promotions, has you covered. 

From Feb. 12th through Valentine’s Day, UberRUSH will deliver lingerie to you (or a loved one, wink, wink) all throughout Manhattan. 

Naja, a lingerie company co-owned by Jane the Virgin star Gina Rodriguez will be Uber’s partner for the promotion. The company will deliver Naja’s Ada Bra in Rose for $85, the Emma Brief in Rose for $20, the Gina Bralette in Monarchy for $65, and the Martina Lo-Rise in Black for $65.


Maybe you were out on the town, having a fun night with your pals, and you had an accident. Call Uber. 


Maybe you need to tell your significant other that their underwear drawer needs a refresh. Call Uber.


Maybe you just want to look sexy. Call Uber.


Whatever the reason, Uber has your back … side … this Valentine’s Day.

Editor’s Note: This article has been updated to provide additional clarity and context.

H/T AM New York | Photo via Adam Dachis/Flickr (CC BY 2.0) | Remix by Jason Reed

Allison Keves

Allison Keves

Aly Keves is a former Realtime Social Editor at the Daily Dot. While most of her time was spent on Twitter, she made time to write about 'The Bachelor,' adorable videos, and 'The Golden Girls.' She lives in New York City and became Bloomberg's Audience Engagement Editor in 2016.