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PewDiePie becomes the most subscribed channel on YouTube

PewDiePie acquired 1,635,269 subscribers last month, averaging out to one new subscriber every 1.6 seconds.


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Posted on Aug 16, 2013   Updated on Jun 1, 2021, 9:00 am CDT

It’s official. PewDiePie is now the most subscribed YouTube channel of all-time.

The channel featuring and owned and operated by 23-year-old Swedish gamer Felix Kjellberg (and his sometimes scary-faced, high-volume, expletive-using alter-ego PewDiePie) surpassed Ian Hecox and Anthony Padilla’s Smosh around 7:30PM ET on Aug. 15 to claim the #1 spot on the YouTube’s Most-Subscribed list. At the time this article was published, PewDiePie’s subscriber count equaled 11,915,435 to Smosh’s 11,915,062.

Smosh’s reign as YouTube’s top channel lasted a full 216 days. Padilla and Hecox’s online video repository of their teen- and tween-friendly brand of comedy ousted Ray William Johnson for the #1 position back on Jan. 12, 2013. At that time, Smosh had more than 6.78 million subscribers. That means over the past seven months and four days, the comedic duo has averaged roughly 23,768 new subscribers per day, 990 per hour, and 16 per minute. That’s quite an acquisition rate, but it’s still no match for PewDiePie.

Anyone who’s been following our Tubefilter Charts knows that PewDiePie has been on an absolute tear. In addition to consistently being the #1 Most Viewed YouTube Channel Worldwide (Kjellberg’s channel had more than 221 million views in July alone), PewDiePie acquired 1,635,269 subscribers last month. That averages out to 54,508 subscribers per day, 2,271 per hour, 38 per minute, and one new subscriber every 1.6 seconds (and a lot of the online video world still thinks gamers aren’t the new rockstars).

Here’s what Kjellberg had to say about the news:

When I started my YouTube channel in 2010, I never imagined that one day it would be the most subscribed channel in the world and that I would be a part of such a great community.

And here’s what he had to Tweet about it: (Note: He lives/sleeps in the UK.)

@cinnamontoastk I’ll be celebrating by sleeping!

— PewDiePie (@pewdiepie) August 15, 2013

Congrats to PewDiePie on the achievement and (in keeping with recently established tradition) here’s hoping there’s a collaboration with Smosh in the very near future.

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*First Published: Aug 16, 2013, 7:41 am CDT