“Stinky girl summer”: What’s up with all the sardine decor this year?
“Who? Why sardines?”
On Sep 15, 2025 by Lindsey Weedston
The slicked back bun is making “clean girls” bald
“It’s not worth it girls.”
On May 28, 2025 by Lindsey Weedston
10 eye-catching aesthetics that took over TikTok in 2024
Let’s review the biggest trends of the year.
On Dec 29, 2024 by Stacey Nguyen
Pinterest predicts that these 20 trends are going to dominate 2025
It’s the year of sea witches, fishermen, pickles, and more.
On Dec 12, 2024 by Stacey Nguyen
A comprehensive guide to the Internet’s Christmas aesthetics
You’re not limited to dreaming of a White Christmas.
On Dec 2, 2024 by Stacey Nguyen
Not feeling the holiday cheer? Switch it up with the ‘Dark Christmas’ aesthetic
And may all your Christmases be dark.
On Nov 26, 2024 by Stacey Nguyen
‘Scandi Girl Winter’ is the low-key aesthetic for the chic but practical
It’s all about the basics.
On Nov 19, 2024 by Stacey Nguyen
The sparkly ‘Ice Princess’ aesthetic is perfect for winter glam
It’s giving Elsa-core.
On Nov 15, 2024 by Stacey Nguyen
‘Office Sirens’ are dividing TikTok: Here’s what the Internet has to say about this controversial trend
Is it cute or an HR fiasco?
On Oct 28, 2024 by Stacey Nguyen
TikTok is under the whimsigoth spell: Here’s what you need to know about this ethereal aesthetic
Here’s what this magical aesthetic is all about.
On Oct 21, 2024 by Stacey Nguyen
Viral goth makeup looks from different goth subcultures are making waves this spooky season—and beyond
Add a touch of darkness to your GRWM routine.
On Oct 16, 2024 by Stacey Nguyen
What is dark academia? Everything you need to know about this moody TikTok aesthetic
All you need is a tweed jacket and an undercurrent of melancholy.
On Oct 11, 2024 by Stacey Nguyen
In a chaotic world, the clean girl aesthetic attempts to channel order
For the most part, it has little to do with personal hygiene.
On Aug 29, 2024 by Stacey Nguyen
2014 Tumblr is back in full swing: Here’s what to know about all things Tumblrcore
Your guide to decoding the hipster, indie sleaze, and soft grunge eras.
On Aug 19, 2024 by Stacey Nguyen
The Kindle girlie aesthetic is dominating BookTok—here’s what you need to know about it
Reading has never been cuter.
On Jul 5, 2024 by Stacey Nguyen
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