This woman quit her full-time job in sales to resell stuff—from grocery store snacks to brand-name clothes—on Amazon.
In a trending TikTok video, Dey (@deyshustlehq) shows viewers that her car was full of snacks from Sam’s Club that she planned to resell on Amazon.
The back seat of her car is full of Valentine’s Day-themed Hostess DingDong cakes and Welch’s Fruit Snacks. When she pans to the trunk of her car, it’s also brimming with dozens of red boxes.
“I sell food from Sam’s Club on Amazon to pay my bills,” Dey wrote in the text overlay of the video.
In another video, she breaks down exactly how she does it, explaining that she sells merchandise online through Fulfillment by Amazon (FBA). FBA is a service offered by Amazon that allows third-party sellers to automate their order fulfillment and shipping services. Through this service, Amazon stores, picks, packs, and ships customer orders.
Dey says that all she has to do is find brand name products like Nike, Adidas, and Neutrogena from discount stores like TJ Maxx, Ross, and Walmart and resell them to Amazon at a markup.
“If you’ve been looking for another source of income or just tired of working for people, you have to tap into AMAZON FBA,” Dey wrote in the caption.
FBA isn’t new. The Daily Dot has reported on it as far back as 2017, but with the boom of social media and the rising need for people to have side gigs to earn a living, it has become more popular.
Dey said she used to make $18,000 at her full-time sales job and “had tons of bills and wasn’t able to spend much time with my kids.” After about five months of doing FBA, she was able to quit her job to pursue Amazon sales full-time.
“After seeing others like me reselling on Amazon I figured what’s the worst that could happen??” Dey said.
In other videos, she’s shown she can make about $300-$600 a day. On the low end, that’s about $75,000 a year, assuming she takes two weeks of vacation time. In another caption, she said she’s generated $15,000 in sales in 4 months—that’s about $45,000 in a year.
Whatever her income ends up being, it sounds like a step up from her former full-time job.
“I have the flexibility to be present with my children, take them to school, pick them up, we never miss our kids games and then some!” Dey said in the caption.
@deyshustlehq I started selling 4months ago and never looked back! I was working in the medical field, had tons of bills and wasn't able to spend much time with my kids. After seeing others like me reselling on Amazon I figured what's the worst that could happen?? Little did I know I ended up quitting my fulltime job to pursue Amazon FBA full-time. Fast forward to today l've already generated over 15k in sales and counting. I have the flexibility to be present with my children, take them to school, pick them up, we never miss our kids games and then some! If you're looking for a flexible schedule that you can control Amazon FBA is for you. Click the link in bio to learn more. #amazon #amazonseller #amazonfbmsellers #amazonfinds #amazonfbatips #flipfinders #sidehustle #familytime #reseller #res ♬ original sound – DamiBTS – Onacero
The original video featuring the snacks has nearly 200 comments, and people had all kinds of things to say.
“How much higher are you selling the items? It’s weird to me that people know it cost less in stores but will pay double or even triple,” a person asked. Dey replied, saying people are willing to pay for convenience.
“I tried making a sellers account on Amazon awhile ago, it was so complicated! I just gave up! I would love to know how to start,” a viewer shared.
Dey urged commenters who requested help with the program to direct message her.
The Daily Dot reached out to Dey for comment via email.