Blah, blah, blah, New England Patriots—the real winners of Super Bowl XLIX were Katy Perry‘s backup dancer sharks. They were only in the spotlight for a few glorious minutes, but they’ll be in our hearts forever. Even better, they may soon be in our wardrobes, too.
Online clothier Bonobos turned a spur-of-the-moment Super Bowl joke into a full-fledged online promotion, offering to produce a shark costume based on the Super Bowl sensations “if we receive enough interest.”
Should we make those shark costumes from the @katyperry #HalftimeShow ? RT and we will set up a @kickstarter. #SuperBowl #SuperBowlXLIX
— Bonobos (@Bonobos) February 2, 2015
You asked, we delivered. Introducing the @Bonobos #SharkSuit. RT to make it happen. http://t.co/DfaYUSSGkD #SuperBowl pic.twitter.com/B1uev2rvqP
— Bonobos (@Bonobos) February 2, 2015
To register your interest, simply enter your email address on this page.
Bonobos
Step 1 in #SharkSuit creation, make an inspiration board. RT to support the dream. @katyperry http://t.co/c4TWXsAMi4 pic.twitter.com/1To5aJEtrO
— Bonobos (@Bonobos) February 2, 2015
It’s fitting that the name of the site is Bonobos, because shark-suit fans on Twitter are reacting to this news by going ape—well, you know.
IMPORTANT INFORMATION REGARDING SHARK COSTUMES https://t.co/rtjaJL319B http://t.co/W9UwTA0M4D
— script kitty (@marthakelly) February 2, 2015
If enough people show interest, @Bonobos will make the shark-suits from the #SuperBowl halftime show. SHOW INTEREST: https://t.co/vs8LOYoCmy
— Andy Swift (@AndySwift) February 2, 2015
https://twitter.com/chadpemberton/status/562108532447662080
https://twitter.com/j0nny_r0ckstar/status/562465737613144065
You guys! The shark suit may soon be a real thing! via @Bonobos https://t.co/U2KgkWgOPh
— Martin Ortiz (@newsortiz) February 3, 2015
https://twitter.com/aimeelikewhoa/status/562624462051639296
In the meantime, if you absolutely must have a Super Bowl shark costume right now, 3D printing has you covered.
https://twitter.com/politicalsculpt/status/562634249300234241
Screengrab via pnthrpaw/YouTube