YouTube food critic tries his first McRib

The McRib at McDonald’s is back—and food vloggers are torn.

One YouTube food reviewer, known for his business-like attire and his dry sense of humor, has never tried one before. In his latest vlog, he takes you on a ride of fast food tanginess and boneless pork to give his opinion on one of the most iconic (and most infamous) restaurant sandwiches you can purchase.

YouTuber TheReportOfTheWeek—who previously wowed his 1.1 million subscribers with his review of the IHOP burger—breaks down the legendary sandwich that arrived in 1981. After giving a quick description of what the McRib is and how it’s packaged—and why it comes in a 10-piece chicken McNugget box instead of a McRib-specified carton—he takes five big bites before giving his thoughts.

It’s not horrible, he said. But it’s not great either.

What TheReportOfTheWeek really can’t understand is the divisiveness behind the sandwich.

“Some say it’s the best thing I ever had,” he said. “And then you have other people who say … it’s repulsive and disgusting. My view of it falls in the middle, I suppose. I’ll be quite honest. It’s not the best thing I ever had in the world, but it’s far from the worst.”

Some people like to make a sandwich stack of 10 McRibs to make a jumbo pork creation. Others might have given it up forever after watching how it’s produced. For this YouTuber, he’s simply comparing the sandwich against the expectations of what you’d normally eat at McDonald’s.

“It’s fast food quality,” he said. “Would I get it again? Well, maybe, if I’m really feeling it, I might. But it’s not like I’m going to say, ‘All right, McRib: breakfast, lunch, and dinner.’”

While TheReportOfTheWeek doesn’t give a hot take on his lukewarm sandwich—with the exception of saying he probably won’t replace his water consumption with a strict liquid diet of McRib barbecue sauce—his viewers aren’t necessarily coming to him for the delicacy of his taste buds. They likely enjoy his fashion style, sense of humor, and Upton Sinclair references.

His reviews aren’t all that juicy. But then again, neither is the McRib.

Josh Katzowitz

Josh Katzowitz

Josh Katzowitz is a staff writer at the Daily Dot specializing in YouTube and boxing. His work has appeared in the New York Times, Wall Street Journal, Washington Post, and Los Angeles Times. A longtime sports writer, he's covered the NFL for CBSSports.com and boxing for Forbes. His work has been noted twice in the Best American Sports Writing book series.