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- The Deplorable Choir drops diss track aimed at 4 congresswomen from Trump’s racist tweets Wednesday 8:09 PM
- Florida city is pushing homeless people out by playing ‘Baby Shark’ on a loop Wednesday 7:27 PM
- A ‘Gossip Girl’ reboot is coming to HBO Max–and fans are not happy with the casting details Wednesday 6:44 PM
- Beto can’t leverage his slave owner ancestry to gain Black voters’ trust Wednesday 5:51 PM
- Oakland to become the third U.S. city to ban facial recognition Wednesday 5:50 PM
- ‘Release the Snyder Cut’ billboards pop up outside of San Diego Comic-Con Wednesday 5:24 PM
- Iggy Azalea and Peppa Pig have an epic Twitter fight Wednesday 4:39 PM
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Lady Gaga runs the internet after Super Bowl as she hits No. 1 on iTunes
No Satanic ritual needed.
Gaga’s 14-minute performance—and those quickly remixing it—drove more than 2 million mentions of the singer on Twitter, in the span of an hour. There were an estimated 5 million tweets about the performance.
The songs she performed were discounted on iTunes Sunday night, and she immediately saw an uptick: “Million Reasons” shot to No. 1, and as of Monday morning, “Born This Way” and “Poker Face” were also in the top 10.
According to data analytics company Next Big Sound, Gaga saw increased reach on Instagram and Wikipedia as well. In terms of YouTube, Gaga clocked more than 17 million Vevo views, and “Million Reasons” now has more than 30 million views. “Bad Romance” saw the biggest leap in views this week.
Super Bowl performances often cause a spike in streams: In 2015, Katy Perry’s performance gave Missy Elliott more Spotify love, and made a meme out of Left Shark. But last night, Lady Gaga knew she alone would be the meme.
This engagement jump ties in nicely with her newly announced world tour.
H/T Vanity Fair
Audra Schroeder is the Daily Dot’s senior entertainment writer, and she focuses on streaming, comedy, and music. Her work has previously appeared in the Austin Chronicle, the Dallas Observer, NPR, ESPN, Bitch, and the Village Voice. She is based in Austin, Texas.