Does your morning joe not come with enough of a punch in the face?
Well good news, because just in time for National Coffee Day, the seminal nu metal band Korn has released their own brand of “Korn Koffee” in collaboration with Los Angeles artisan coffee roaster J. Gursey Coffee, to bring you a “unique blend of beans worthy of the most die-hard coffee fans.”
To announce the collaboration, Korn released the following video on Twitter, showing footage of the subtle art of coffee roasting set to the band’s 2016 song, “Black is the Soul.”
At one point, lead singer Jonathan Davis even does that double finger pointing swirly metal move at the coffee so you get a sense of how truly hardcore these beans are.
We are excited to announce Korn Koffee. Korn has collaborated with @jgurseycoffee to bring you a unique blend of beans worthy of the most die-hard coffee fans. Available Now: https://t.co/E1JQCApXRh pic.twitter.com/OuaLmxDVl0
— Korn (@Korn) September 28, 2018
In the end, after the roasting and brewing process has been completed, the boys examine their product in fancy shot glasses and toast to a job well done.
According to the product description on Korn’s online store, “Korn Koffee is a smooth, dark roasted blend of Ethiopian Yirgacheffe, Guatemalan Huehuetenango, and Organic Peru beans mixed with Vintage Black Diamond by J. Gursey Coffee that has been uniquely curated by the members of Korn.”
A single 12.2-ounce bag costs $14.99 (or $24.99 with the Korn mug bundle), but unfortunately, just one day after announcing the release, the product is already sold out.
Suffice to say, this is hardly the pairing most people were expecting, but apparently, with three months to go, 2018 is not quite yet out of surprises for us.
2018 continues to defy parody. https://t.co/XFlC3BiDPC
— elon musk is an incompetent buffoon (@playcritically) September 28, 2018
https://twitter.com/rollinbishop/status/1045777795866071040
2018 is so weird https://t.co/TcH9YKyXld
— Brett (@BLeez17) September 28, 2018
what the FUCK is happening https://t.co/9iVFWXTIrn
— 🏳️⚧️ Hex 🏳️⚧️ (@RadiantHex) September 28, 2018
Korn Koffee—what a time to be alive, etc. Also, being that in the 90s, Korn paved the way for other bands of their ilk, maybe product collaborations are the new nu metal. Who’s to say Slipknot can’t come out with a branded Pinot Noir or Limp Bizkit can’t have their own line of artisan kombucha? That’s just missed opportunity, bros.