Gaming network returns to YouTube

Curse Network is back and open for business.

Mar 3, 2020, 5:33 am*


Fruzsina Eördögh 

Fruzsina Eördögh

The Curse Network, the video-game network on YouTube that was shut down shortly after Google invested in its competitor Machinima, has returned under equally mysterious circumstances.

In a statement sent to its partners, Curse explains business will return to normal now that the network has implemented a new content management system (CMS):

“The Curse YouTube Partnership Program was faced with adversity, however we managed to overcome the challenge. We have been [sic] implemented a new CMS and are able to once again monetize videos for partners!”

Last month, Google revoked Curse Network’s AdSense account offering no explanation. This led to the YouTube-based network losing “thousands” of dollars a day in ad revenue, according to a letter sent to Curse partners.

It remains unclear what the relationship is between Google removing Curse Network’s Adsense account and Curse setting up a new CMS. Neither Curse nor Google has addressed the return of the network in a public statement, or responded to requests for comment.

Unlike the last letter to partners, which explicitly named Google and called the shutdown “sketchy,” Curse’s latest letter excluded all speculation and rumor, and emphasized continued operations.

“There’s more than enough room for 2 gaming channels on Youtube” StudioInstrumental wrote in a celebratory comment on a video titled “CURSE NETWORK IS BACK.”

It remains to be seen whether the month-long profit loss will have any effect on the smaller, independent network. Many users had expressed intentions of leaving the network because of the debacle.

“Shame though that a lot of former curse members had already transferred to TGS or Machinima, but at least good for them that they’re back,”  RubenDelight commented.

Photo via CurseNetwork/YouTube

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*First Published: Jun 5, 2012, 7:01 pm