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According to Know Your Meme, the challenge started circulating in early October, and possibly originated with a video from user Jamie Madison Read. The gist: Participants cycle through a Snapchat piercing filter, accompanied by a mashup of Rex Orange County’s “Loving Is Easy” and Sage the Gemini’s “No Ex’s.” Whatever piercing filter they land on, they have to get in real life. Allegedly.
In this TikTok, it was a bridge piercing. And though it looks real, Read states in the comments, “It’s a joke guys.” It also seems to be pretty easy to game the filter so it lands on a piercing you want.
While a lot of people seem to be getting performative with this challenge and going with fake piercings, elsewhere, participants are allegedly going to get their piercings professionally done, which is absolutely what should happen if you’re getting a piercing.
While others were more honest about why they weren’t following through.
Honestly, this is the most appropriate reaction to this challenge.
Again, for the love of God, don’t pierce your own face.
Audra Schroeder is the Daily Dot’s senior entertainment writer, and she focuses on streaming, comedy, and music. Her work has previously appeared in the Austin Chronicle, the Dallas Observer, NPR, ESPN, Bitch, and the Village Voice. She is based in Austin, Texas.