This article was originally published on Passionfruit.
On April 7, Substack writers sharing their work on Twitter started noticing that they were not able to embed Substack links when creating a post on Twitter. They also noticed they were unable to like, retweet, pin, or reply to tweets that included a link to Substack. On April 8, Twitter users then noticed search results for “Substack” were replaced with results for “newsletters.”
All limitations to tweets including Substack content appear to be resolved as of April 11. So, was this a technical difficulty? Apparently, not quite.
Creators speculated that the backlash was due to Substack’s announcement of a new feature called Substack Notes on April 5. Substack Notes brings a social media feed with tweet-like short-form posts to the newsletter outlet.
