Internet Culture

Ready to monetize your Snapchat stories? Here are the main takeaways from the 2023 Snap Summit

A new revenue sharing model for Stories was a main focus of the summit, leaving creators with some lingering questions.

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Charlotte Colombo

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This story was originally published on Passionfruit.

When it comes to the creator economy, YouTube, Twitch, and TikTok are often regarded as the most lucrative platform for those hoping to monetize their content.

But Snapchat, which started life as a friend-focussed instant messaging app in 2011, has reiterated its commitment to becoming the go-to platform for creators in their latest Snap Partner Summit, during which they unveiled a number of features designed specifically with creators in mind.

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With Public Stories, an improved Snap Map, and even a Revenue Sharing Program, here are the main takeaways from April 2023’s Snap Partners Summit.


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