Article Lead Image

Jon Bershad/YouTube

Upright Citizens Brigade performers sum up our obsession with Instagram likes

What’s a girl gotta do for a double-tap?


Nayomi Reghay

Internet Culture

Admit it, we’ve all felt that little rush or tingle when our Instagram pics reach a certain number of likes. And we’ve all experienced some degree of Instagram envy. If you’ve ever scratched your head in wonder at how a picture of someone’s ho-hum brunch garnered 50 likes, Upright Citizens Brigade Theatre performer Jon Bershad has created the perfect video for you.

The video features fellow UCB performer Jackie Jennings as a likes-obsessed baby shower guest who hijacks a special moment to ask an urgent question about who liked whose Insta and why.

Jennings escalates from distressed to crumbling and her final meltdown moments are a hilarious must-watch for any ‘grammer.

We feel you, girl. You’re just as special as salad.

Screengrab via Jon Bershad/YouTube

The Daily Dot