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Instagram expands internationally

The photo-sharing community launched integration with Japan’s Mixi and China’s Sina Weibo. 


Kris Holt

Internet Culture

Instagram is going global. The photo-sharing community just launched integration with two popular Asia-based Web communities: Japan’s Mixi and China’s Sina Weibo.

As you can with Twitter, Facebook, and Tumblr, you’ll now be able to automatically share your Instagram photos with Mixi and Weibo. The Mixi sharing option lets you adjust your privacy settings, so you can choose to share your photos with only your close Mixi friends, if you choose.

The option to connect with Mixi and Weibo will only appear if your iPhone’s language or region format is set to Japan or China respectively.

At the TechCrunch Beijing Disrupt event in October, Instagram cofounder Kevin Systrom talked about the company’s plans to expand internationally. At that time, Instagram was being downloaded 100,000 times per week by iPhone users in China, while Japan was the community’s second-biggest market after the U.S.

Systrom revealed that the company was looking into adding support for social networks in Asia, and this appears to be the fruit of Instagram’s labor on that count.

With the likes of Facebook and Twitter banned in China, adding support for Weibo in particular is a smart move for Instagram to gain more visibility in the country. And it’s proven to be popular among fans on Twitter.

Lyang Hsueh called the Weibo sharing option “sweet,” while Jason Tse tweeted “OMG! #instagram can now be shared on Sina Weibo! Woohoo!” when sharing an Instagram photo of said sharing option.

JamesAt15, who gives his location on Twitter as Tokyo, wrote, “I hadn’t been using Mixi for anything but very nice I can send photos there too!”

The latest version of Instagram also makes it faster for you to capture and share images, while you can now change your profile photo from your profile page.

With Instagram set to explode in popularity in Asia, perhaps we can expect more photos of North Korea’s Supreme Leader Kim Jong Un looking at things.

Photo by picsoflife

The Daily Dot